Founded in Munich in 2009, A Kind of Guise was born from the idea of creating garments that unite contemporary design with uncompromising quality. Each piece reflects a dedication to craftsmanship, where every detail, from cut to fabric, is carefully considered. The brand sources premium textiles from renowned European weavers with long-standing traditions, ensuring that material and make remain central to its philosophy.
Every season, A Kind of Guise explores a new cultural narrative, drawing inspiration from places like Ghana, Colombia, Jordan, and Iceland, to translate the essence of travel into timeless, functional design. Made entirely in Europe, the collections merge precision tailoring with a spirit of curiosity and warmth.
At M.I.G., A Kind of Guise embodies an approach to clothing that values authenticity, longevity, and cultural dialogue; garments designed not only to be worn, but to tell a story.